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# goldings-comms.co.uk

Public Relations, Reputation Management & Communications

## Sitemaps

- [XML Sitemap](https://goldings-comms.co.uk/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [The best PR stories are already inside your business – you just need to know where to look](https://goldings-comms.co.uk/the-best-pr-stories-are-already-inside-your-business-you-just-need-to-know-where-to-look/) - Many businesses assume they need a major announcement, a big campaign or a brand new survey to generate press coverage. Sometimes those things help, but very often the most compelling stories are already sitting within the business.
- [How to build a bank of stories before you need them](https://goldings-comms.co.uk/how-to-build-a-bank-of-stories-before-you-need-them/) - The start of a new year is the perfect time to step back and get intentional about your communications and to build something that will save you all year long. In our latest blog we provide some tips on how to pull together a bank of stories you can draw on whenever you need them.
- [Why January is harder for PR and how to stand out anyway](https://goldings-comms.co.uk/why-january-is-harder-for-pr-and-how-to-stand-out-anyway/) - January is a noisy month for PR and it can be difficult to stand out. In our latest blog we'll discuss ways you can make your PR relevant and newsworthy when everyone else is talking.
- [The art of the announcement - making newsworthy moments work for you](https://goldings-comms.co.uk/the-art-of-the-announcement-making-newsworthy-moments-work-for-you/) - At Goldings Communications, we believe that the art of the announcement lies not just in what you say, but how, when and why you say it. In our latest blog we discuss how to make your newsworthy moments work for you and to grab attention in today's fast-moving media landscape.
- [Collaborative PR campaigns: leveraging partnerships for mutual benefit](https://goldings-comms.co.uk/collaborative-pr-campaigns-leveraging-partnerships-for-mutual-benefit/) - When brands with shared values join forces, the impact can be far greater than what either could achieve alone. At Goldings Communications, we’ve seen how authentic collaboration from big campaigns to local partnerships can amplify stories, reach new audiences and create meaningful, lasting impact.
- [Why client onboarding is the secret to PR success](https://goldings-comms.co.uk/3612-2/) - In our latest blog we discuss the importance of a rigorous onboarding process that goes beyond the basics to guarantee results.
- [AI Search is Here: What do you Need to Know?](https://goldings-comms.co.uk/ai-search-is-here-what-do-you-need-to-know/) - In this blog we look at the rise of AI search, asking what it actually means for your business and the vital role that PR has to play in helping you stay visible
- [Maximising PR value from your award submissions](https://goldings-comms.co.uk/maximisingawards/) - In this blog we’ll discuss ways you can maximise the PR value from your award submissions and repurpose your efforts into powerful content across multiple channels.
- [Top tips for managing crisis communications – tips for staying calm and in control](https://goldings-comms.co.uk/top-tips-for-managing-crisis-communications-tips-for-staying-calm-and-in-control/) - When crisis strikes, the way you communicate matters. This blog shares practical tips on preparing for the unexpected, managing misinformation, and maintaining strong media relationships – all while staying calm and in control.
- [Pragmatiq - Raising awareness of award wins, company growth, charity partner & business collabs](https://goldings-comms.co.uk/pragmatiq-raising-awareness-of-award-wins-company-growth-charity-partner-collabs/) - Using a combination of targeted media outreach and planned press releases, we have achieved coverage in regional and national publications which has helped raise awareness of Pragmatiq about award wins, company growth, charity partner and partner collaborations
- [Reflections on where PR is going: AI, purpose and the power of authenticity](https://goldings-comms.co.uk/3575-2/) - As AI reshapes the digital landscape, the PR industry stands at a turning point. This blog explores how artificial intelligence, purpose-driven communication and the demand for authenticity are redefining modern PR and why emotional intelligence, strategic thinking and trust have never been more important.
- [The power of purpose: Integrating social and environmental impact into your PR strategy](https://goldings-comms.co.uk/the-power-of-purpose-integrating-social-and-environmental-impact-into-your-pr-strategy/) - Integrating social and environmental impact into your PR strategy is more than a trend; it’s a shift toward meaningful, relationship-driven communication that resonates with today’s audiences
- [A beginner's guide to media relations](https://goldings-comms.co.uk/a-beginners-guide-to-media-relations/) - With a thoughtful approach, media relations can be a powerful tool for your business, helping you to tell your story while building credibility and engaging with new audiences
- [The importance of monitoring and evaluating PR](https://goldings-comms.co.uk/the-importance-of-monitoring-and-evaluating-pr/) - We live in a world where information spreads rapidly and public perception can shift overnight, making monitoring and evaluating PR activities more important than ever
- [Celebrating two years of Goldings Communications](https://goldings-comms.co.uk/celebrating-two-years-of-goldings-communications-blog/) - Goldings Communications has turned two and I still have to pinch myself when I think about how far we have come. When I founded the business in April 2021, I had no idea what a rollercoaster it would be
- [George Davies Turf - 21st business birthday, strategy, media outreach, events, storytelling & awards...lots of awards!](https://goldings-comms.co.uk/george-davies-turf-21st-business-birthday-strategy-media-outreach-speaking-events-storytelling-awards/) - George Davies Turf first contacted Goldings Communications in July 2022 as they were looking for a trusted PR partner that could support them in increasing their brand awareness amongst key target audiences and highlight and celebrate their successes and excellent customer service
- [The power of stories: How to use Instagram and Facebook stories to your advantage](https://goldings-comms.co.uk/the-power-of-stories-how-to-use-instagram-and-facebook-stories-to-your-advantage/) - Social media is now a vital tool for businesses to connect with their audience, build brand awareness, and drive engagement
- [Building thought leadership: Establishing authority in your industry](https://goldings-comms.co.uk/building-thought-leadership-establishing-authority-in-your-industry/) - Thought leadership activities have the potential to boost the standing of you and your business in your industry, delivering insightful, informative and compelling content to the very people you want to be talking to
- [How to identify your target audience](https://goldings-comms.co.uk/how-to-identify-your-target-audience/) - Identifying your target audience isn’t a one-time task—it’s an ongoing process. As market conditions change and your business grows, your audience may evolve
- [Celebrating one year with Goldings Communications](https://goldings-comms.co.uk/celebrating-one-year-with-goldings-communications/) - One of the best aspects of working at Goldings is the clients and the relationships I get to build with them. I also enjoy the diverse industries I get to have a unique insight into each day, as we gather the stories and key messages from our clients
- [Celebrating six months of glowing kindness at Goldings](https://goldings-comms.co.uk/celebrating-six-months-of-growth-and-glowing-kindness-at-goldings/) - The ethos of Goldings Communications, a specialist PR partner for “businesses, charities and not-for-profit organisations that come to us because they want to be better known for what they stand for and what they’re best at”, got my attention straight away
- [We’ve joined forces to launch digital PR service](https://goldings-comms.co.uk/weve-joined-forces-to-launch-first-digital-pr-service/) - We have teamed up with SEO and marketing experts Eighty Eight Digital to offer digital PR packages
- [Stay ahead or catch up – the art of Proactive & Reactive PR](https://goldings-comms.co.uk/stay-ahead-or-catch-up-the-art-of-proactive-and-reactive-pr/) - Just like any sector, the PR industry is always changing. And, when it comes to media relations specifically, at Goldings Communications we often talk about two main strategies to keep your brand shining
- [Mastering the art of strategic storytelling](https://goldings-comms.co.uk/mastering-the-art-of-strategic-storytelling/) - Standing out amidst the noise and information overload has become more challenging than ever. Whether you're a business, a thought leader, or an individual looking to make an impact, the art of strategic storytelling can be your secret weapon
- [Celebrating my first year at Goldings](https://goldings-comms.co.uk/celebrating-my-first-year-at-goldings/) - I really can’t believe it has been a year since I joined the fabulous Goldings team. Since then, I have worked on countless award applications, press releases, web copy, PR and marketing strategies and blogs
- [Celebrating my first year at Goldings](https://goldings-comms.co.uk/celebrating-my-first-year-at-goldings-2/) - I’ve been lucky enough to have supported a wide range of clients spanning a variety of sectors, from education and coaching, to engineering, IT and renewable energy. The variety of work and the range of skills I get to utilise on a day-to-day basis is what keeps my role interesting
- [Lucienne Coaching - Targeted & comprehensive PR Strategy](https://goldings-comms.co.uk/lucienne-coaching-targeted-comprehensive-pr-strategy/) - Shortlisted for every award, Lucienne achieved well deserved recognition by winning Best Coach at the Best Businesswomen Awards and the award for Service Excellence at the National Business Women’s Awards
- [PR versus paid for advertising: What is right for you?](https://goldings-comms.co.uk/pr-versus-paid-for-advertising-what-is-right-for-you/) - Depending on your business objectives each method can deliver the results you require. In an ideal world you would use a combination of both to communicate with your target audience
- [Mastering social media: tips to elevate your online presence](https://goldings-comms.co.uk/mastering-social-media-tips-to-elevate-your-online-presence/) - Social media isn't just a trend, it's a necessity for businesses aiming to thrive in the digital landscape. Ever wondered where people look for product or business information? More often than not, it's social media
- [Developing strong brand messaging – a step-by-step guide](https://goldings-comms.co.uk/developing-strong-brand-messaging-a-step-by-step-guide/) - To create messaging that resonates, you must also understand your ideal clients deeply. This goes beyond knowing your target audience; it's about understanding their traits, problems, and feelings
- [The art of a press release](https://goldings-comms.co.uk/the-art-of-a-press-release/) - Meaningful PR takes time, and you need to do your research, pitch well, and present an interesting and engaging story that resonates with the outlet and journalist you’re communicating with
- [The Lewis Foundation - Media coverage, promoting events, strategic storytelling and corporate partnerships](https://goldings-comms.co.uk/the-lewis-foundation-media-coverage-promoting-events-strategic-storytelling-and-corporate-partnerships/) - Raising awareness of the charity and the work it does is crucial to its long-term success in terms of support, donations and partnerships. The Lewis Foundation needed a public relations partner
- [DeType - A bespoke awards entry to increase credibility and exposure](https://goldings-comms.co.uk/detype-a-bespoke-awards-entry-to-increase-credibility-and-exposure/) - How we supported Sam to the finals for the Businessman of the Year award with an appropriate awards programme
- [Cawleys - Planning, creation and delivery of their first report celebrating 75 years](https://goldings-comms.co.uk/cawleys-planning-creation-and-delivery-of-their-first-report-celebrating-75-years/) - Cawleys reached out to Goldings to help them plan, create and deliver their first report celebrating 75 years of investment in people and the planet
- [Top tips for entering awards](https://goldings-comms.co.uk/top-tips-for-entering-awards/) - Goldings Communications team have written and applied for more than twenty awards on behalf of our clients and several hundred in our careers to date. With 90% of our entries reaching the finals
- [Educators Coaching Academy - PR & marketing strategy resulting in client wins](https://goldings-comms.co.uk/educators-coaching-academy-pr-marketing-strategy-resulting-in-client-wins/) - A full PR and Marketing Plan for a mental health coach training programme aimed at teachers
- [Yellowyoyo - Awards strategy and awards submission](https://goldings-comms.co.uk/yellowyoyo-awards-strategy-and-awards-submission/) - How we supported a business, brand and marketing agency with their award research and writing
- [J Sweeney Accountants - Reputation building through local awards programme](https://goldings-comms.co.uk/j-sweeney-accountants-reputation-building-through-local-awards-programme/) - How we supported this accountancy practice to build their local reputation and awareness with an award submission
- [Stork Renovate Ltd - Research & copywriting for website content as part of rebrand strategy](https://goldings-comms.co.uk/research-copywriting-for-website-content-as-part-of-rebrand-strategy/) - How we supported a complete rebrand strategy by researching & providing content for the new website
- [Gaining media coverage for your small business](https://goldings-comms.co.uk/gaining-media-coverage-for-your-small-business/) - Securing media coverage not only amplifies your message but also establishes you and your organisation as an authoritative voice within your industry
- [Artificial Intelligence and its impact on PR](https://goldings-comms.co.uk/artificial-intelligence-and-its-impact-on-pr-blog/) - There is no escaping the news, discussion and debate as to how Artificial Intelligence (AI) will impact on PR and communications, and at Goldings we are continually monitoring the new technologies and assessing their potential impact on our industry and clients

## Pages

- [Goldings Communications](https://goldings-comms.co.uk/) - PR and Reputation Management for changemaker brands wanting to shine a light on social impact and sustainability - media coverage, awards and storytelling.
- [Tips & Tales Newsletter](https://goldings-comms.co.uk/tips-tales-newsletter/) - Tips & Tales NewsletterYou’re welcome to come and take a look behind the scenes at Goldings Communications. Each month we share some expert Tips and Tales in our very own monthly Newsletter. Remember to sign up below to stay up to date… Jump to newslettersSubscribe To Receive Our Latest News & Updates Notice: JavaScript is
- [About](https://goldings-comms.co.uk/about/) - Goldings Communications is led by accredited communications professional Kim Hughes and her experienced team.
- [Digital PR Services](https://goldings-comms.co.uk/digital-pr/) - Digital PR ServicesTried and tested PR principles to boost your online presence in Northamptonshire and beyond Digital PR is becoming an increasingly popular way of generating quality backlinks on digital platforms, online publications and social media, which means search engines are more likely to recognise your website as credible, trustworthy and authoritative. Unlike traditional link
- [Packages](https://goldings-comms.co.uk/packages/) - Our PR packages are one-off projects focusing on a specific area of PR - choose awards strategy, awards writing, PR & marketing strategy, digital PR services or bespoke PR training.
- [Case Studies](https://goldings-comms.co.uk/case-studies/) - Case StudiesWe apply our strong core values – caring, creative, knowledgeable and results-driven – to everything we do. But don’t just take our word for it… Pragmatiq – Raising awareness of award wins, company growth, charity partner & business collabsKim Hughes2025-06-01T13:41:33+01:00May 20th, 2025|Using a combination of targeted media outreach and planned press releases, we have
- [Blog](https://goldings-comms.co.uk/blog/) - BlogHow-to guides, top PR tips, case studies, and all about our journey as a PR team… The best PR stories are already inside your business – you just need to know where to lookKim Hughes2026-03-19T08:59:43+00:00March 19th, 2026|Many businesses assume they need a major announcement, a big campaign or a brand new survey to generate press
- [Services](https://goldings-comms.co.uk/services/) - At Goldings Communications we help brands boost their reputation and raise their profile so that the people who matter to them the most know who they are, what they stand for, and what they’re best at.
- [Get in Touch](https://goldings-comms.co.uk/contact/) - Call us on 07900 245 070, Email kim@goldings-comms.co.uk or fill in the form and we will get right back to you.
- [Privacy Policy](https://goldings-comms.co.uk/privacy-policy/) - This privacy notice sets out how we will process personal data we collect from or about you, or which you provide to us. Please read this notice carefully to understand why data is being collected and what we do with that data.

## Categories

- [Uncategorized](https://goldings-comms.co.uk/category/uncategorized/)
- [Blog](https://goldings-comms.co.uk/category/blog/)
- [Case Study](https://goldings-comms.co.uk/category/case-study/)